The Washington Post's Hilarious Attempt to Revive Colin Kaepernick's Relevance
In a move that has left many scratching their heads, The Washington Post's Adam Kilgore has attempted to frame Colin Kaepernick as the 'most relevant figure' to Super Bowl LX. This comes as a surprise, given Kaepernick's absence from the NFL for nearly a decade and the paper's recent struggles, including mass layoffs and the shuttering of its sports department.
The column's premise is as follows: Kaepernick, who last played for the San Francisco 49ers, had a stadium in Santa Clara, which is the site of this year's Super Bowl. Therefore, the argument goes, Kaepernick's protest legacy should be examined in the context of the Super Bowl. However, this connection is tenuous at best, as Kaepernick hasn't played in the NFL since 2016.
The author's choice of words is particularly striking: 'the most relevant figure to Super LX.' This phrase is not only awkward but also misleading. The Super Bowl is a celebration of the NFL's championship game, not a platform for Kaepernick's protest legacy.
Kilgore admits as much when he states, 'It has not been a topic at the Super Bowl.' This admission highlights the author's desperation to make a connection where none exists. The Super Bowl is a spectacle of football, not a venue for political statements.
The Washington Post's decision to feature Kaepernick in this context is not only confusing but also indicative of the paper's declining relevance. The newspaper's struggles, including the recent layoffs and the closure of its sports department, suggest that the Post is struggling to stay relevant in a rapidly changing media landscape.
In conclusion, The Washington Post's attempt to revive Colin Kaepernick's relevance through the Super Bowl is a humorous and misguided effort. The paper's recent challenges underscore the need for a fresh approach to content creation and a more nuanced understanding of its audience's interests.